Analytic Partners
Marketing Mix Modeling & Incremental LiftActive
Bottom line
Analytic Partners is a Web SaaS tool for Marketing Mix Modeling & Incremental Lift (Analytics & Attribution). Pricing: Custom / enterprise pricing. Best suited to DTC / eCommerce and Enterprise Brands. Preliminary ratings, not yet fact-checked: AI autonomy L3 (conditional automation); moat tier Proprietary moat. Data last checked Oct 3, 2026.
Enterprise commercial analytics and marketing mix modeling (MMM) platform measuring incremental revenue and ROI.
Key facts
- Pricing
- Custom / enterprise pricing
- Free plan
- No / not disclosed
- Delivery
- Web SaaS
- Audience
- DTC / eCommerce, Enterprise Brands
- AI autonomy level
- L3 · Conditional automation
- Machine estimate
- Moat tier
- Proprietary moat
- Machine estimate
- Funding
- Venture-backed
- Headquarters
- United States
- Last verified
What the vendor highlights
Headlines taken from the official website; not yet editor-reviewed.
- In July 2024, Analytic Partners acquired Magic Numbers, a London-based marketing analytics firm.
- In January 2025, Analytic Partners acquired Analyx®, a European leader in marketing analytics and strategic marketing budget allocation.
- Gartner® NamesUs a Leader TwoYears in a Row
- Forrester Wave™ Recognizes Analytic Partners as a Leader
- Redefine Success
- Commercial Decisioning Starts Here