Featured alternatives & competitors (2026)

AI-assisted PR intelligence and expert media placement platform (formerly Terkel) connecting subject-matter experts with journalists. Featured pricing: Free plan · $0/yr (5-seat TCO floor: ~$79/mo). Below are 10 Featured alternatives, direct competitors, and software tools similar to Featured in PR Intelligence & Media Relations (10 fact-checked), including Muck Rack, Cision, Sprout Social AI.

🔄 Escape & Switching Benchmark · Replacing Featured

Why teams evaluate Featured alternatives & similar tools

Inspect Featured TCO Audit →
Featured 5-Seat Floor~$79/moPublished: Free plan · $0/yr
Contract & Billing Model⚠️ Annual Lock-in RiskFree plan · Moat 3.8/5.0
Verified Featured Switching Triggers (API, Quota & Workflow Limits)
  • Primary Operational Trade-Off: In practical PR and SEO execution, the primary trade-off is that placement decisions remain entirely at the editorial discret
  • Functional Scope Boundary: Featured is not built for guaranteed paid advertorial placement, mass cold email scraping of unopted-in press lists, or enter
  • Deployment & Governance Considerations: Because journalists reject generic or overly promotional pitches, users must still invest authentic subject-matter expertise
Read full Featured limitations & API constraints →
Team Seats (Switching Math):
Switch Motivation:

Side-by-side switching & TCO comparison

Tool5-Seat Monthly FloorSwitching Delta vs FeaturedPublished PriceFree AccessAI AutonomyMoatShortlist
Featured Baseline~$79/moCurrent baselineFree plan · $0/yrFree planL3 · Conditional automation3.8/5.0 (Proprietary moat)
Muck RackCustom quoteCustom / enterprise pricing. Featured: Free plan · $0/yr.Custom / enterprise pricingNo free plan disclosedL3 · Conditional automation4.4/5.0 (Proprietary moat (category leader))
CisionCustom quotePricing not disclosed. Featured: Free plan · $0/yr.Pricing not disclosedNo free plan disclosedL3 · Conditional automation3.9/5.0 (Proprietary moat)
Sprout Social AI~$995/moMonthly self-serve (no lock-in)$199–$399/seat/moNo free plan disclosedL3 · Conditional automation4.5/5.0 (Proprietary moat (category leader))
GRIN~$200/moMonthly self-serve (no lock-in)From $200/moNo free plan disclosedL3 · Conditional automation4.2/5.0 (Proprietary moat)
Honeyjar~$175/moMonthly self-serve (no lock-in)From $175/moNo free plan disclosedL3 · Conditional automation4.2/5.0 (Proprietary moat)
ProwlyCustom quoteCustom / enterprise pricing. Featured: Free plan · $0/yr.Custom / enterprise pricingNo free plan disclosedL2 · Workflow copilot3.8/5.0 (Proprietary moat)
Buffer AI Assistant~$10/moSaves ~$828/yrFree plan · $5–$10/moFree planL2 · Workflow copilot3.2/5.0 (Workflow-embedded (strong))
CreatorIQ AICustom quoteCustom / enterprise pricing. Featured: Free plan · $0/yr.Custom / enterprise pricingNo free plan disclosedL3 · Conditional automation4.2/5.0 (Proprietary moat)
PropelCustom quoteCustom / enterprise pricing. Featured: Free plan · $0/yr.Custom / enterprise pricingNo free plan disclosedL2 · Workflow copilot3.5/5.0 (Proprietary moat)
Ocoya~$79/moMonthly self-serve (no lock-in)From $29/moNo free plan disclosedL3 · Conditional automation3.6/5.0 (Proprietary moat)

Cheaper, Free & API / Workflow Alternatives to Featured

💰 Cheaper Alternatives to Featured

Compared to Featured (Free plan · $0/yr; 5-seat floor ~$79/mo), lower-cost alternatives include Buffer AI Assistant (Free plan · $5–$10/mo — saves ~$828/yr).

🆓 Free Featured Alternatives & Trials

Teams seeking a free Featured alternative or self-serve trial can evaluate Buffer AI Assistant (free plan).

🔌 API, Quota & Feature-Specific Competitors

Buyers replacing Featured due to primary operational trade-off, functional scope boundary, deployment & governance considerations frequently benchmark Featured vs Muck Rack, Featured vs Cision.

What the Featured review says about alternatives & competitors

In the digital PR and media relations landscape, Featured competes with Qwoted, SourceBottle, Help a B2B Writer, and enterprise PR suites like Muck Rack and Cision. Unlike Cision or Meltwater—which require expensive annual contracts for cold journalist databases—Featured delivers inbound, high-intent journalist requests where reporters are actively asking for quotes right now.
Read the full Featured review

10 Featured alternatives & similar tools compared in detail

  1. Muck Rack

    ✓ Fact-checked🧠 Moat 4.4/5

    Target fit: B2B SaaS (Web SaaS · L3 · Conditional automation)

    AI communications management platform providing media monitoring, verified journalist databases, pitch tracking, and automated PR coverage reporting.

    5-Seat Floor: Custom quote · Custom / enterprise pricing. Featured: Free plan · $0/yr. · Published tiers: Enterprise / Custom (Custom quote)

    Integrations: Outreach, Slack, Gmail, Google Analytics 4 (GA4), Zapier

    Choose Muck Rack over Featured if (Target ICP & Stack Fit): You operate as B2B SaaS requiring a Web SaaS deployment for PR, with verified ecosystem connectivity for Outreach, Slack, Gmail, Google Analytics 4 (GA4).

    Verified Watchout: Attribution Window Lag: Earned media indexing encounters ingestion delays across paywalled publications and niche local outlets,

  2. Cision

    ✓ Fact-checked🧠 Moat 3.9/5

    Target fit: B2B Marketing & GTM Teams (SaaS Platform · L3 · Conditional automation)

    Global enterprise PR and media intelligence platform combining omnichannel monitoring, journalist outreach, PR Newswire distribution, and AI analytics.

    5-Seat Floor: Custom quote · Pricing not disclosed. Featured: Free plan · $0/yr. · Published tiers: Enterprise / Custom (Custom quote)

    Integrations: Outreach · Compliance: GDPR

    Choose Cision over Featured if (Target ICP & Stack Fit): You operate as B2B Marketing & GTM Teams requiring a SaaS Platform deployment for PR, with verified ecosystem connectivity for Outreach.

    Verified Watchout: Rigid Annual Enterprise Contract Barrier: Cision licenses its platform through multi-seat annual enterprise agreements and modular add-on packages

  3. Sprout Social AI

    ✓ Fact-checked🔓 Monthly / No Lock-in🧠 Moat 4.5/5

    Target fit: DTC / eCommerce, Enterprise Brands (Web SaaS · L3 · Conditional automation)

    Enterprise social media management and automation platform incorporating unified inboxes, predictive scheduling, and automated AI assistance across social.

    5-Seat Floor: ~$995/mo · $199–$399/seat/mo. Featured: Free plan · $0/yr. · Published tiers: Standard ($199/seat/mo) · Professional ($299/seat/mo) · Advanced ($399/seat/mo)

    Integrations: Salesforce, Slack, LinkedIn, Twilio Segment

    Choose Sprout Social AI over Featured if (Target ICP & Stack Fit): You operate as DTC / eCommerce and Enterprise Brands requiring a Web SaaS deployment for Social Media Scheduling, with verified ecosystem connectivity for Salesforce, Slack, LinkedIn, Twilio Segment.

    Verified Watchout: API Rate Limits and Protocol Changes: Upstream API rate controls and schema modifications imposed by third-party social networks frequently thr

  4. GRIN

    ✓ Fact-checked🔓 Monthly / No Lock-in🧠 Moat 4.2/5

    Target fit: DTC / eCommerce, Enterprise Brands (Web SaaS · L3 · Conditional automation)

    Creator management CRM integrating e-commerce storefronts with automated creator recruitment, seeding logistics, and affiliate tracking via Gia AI.

    5-Seat Floor: ~$200/mo · From $200/mo. Featured: Free plan · $0/yr. · Published tiers: Free ($200/mo) · Growth ($500/mo)

    Integrations: Salesforce, Outreach, Shopify, WooCommerce

    Choose GRIN over Featured if (Target ICP & Stack Fit): You operate as DTC / eCommerce and Enterprise Brands requiring a Web SaaS deployment for Influencer Marketing, with verified ecosystem connectivity for Salesforce, Outreach, Shopify, WooCommerce.

    Verified Watchout: Social Network API Volatility: GRIN relies on third-party platform graph endpoints; policy revisions or sudden token expirations across

  5. Honeyjar

    ✓ Fact-checked🔓 Monthly / No Lock-in🧠 Moat 4.2/5

    Target fit: Social Media Managers, Creator & Influencer Agencies, Brand Community Ops (Web SaaS · L3 · Conditional automation)

    Autonomous AI communications partner orchestrating media monitoring, journalist discovery, and PR campaign workflows for corporate communications teams.

    5-Seat Floor: ~$175/mo · From $175/mo. Featured: Free plan · $0/yr. · Published tiers: Professional ($175/mo) · Growth / Professional ($250/mo)

    Integrations: Outreach, LinkedIn

    Choose Honeyjar over Featured if (Target ICP & Stack Fit): You operate as Social Media Managers, Creator & Influencer Agencies and Brand Community Ops requiring a Web SaaS deployment for PR, with verified ecosystem connectivity for Outreach, LinkedIn.

    Verified Watchout: Multi-Platform Scrape Rate Limiting: Aggregating conversational data across third-party social APIs like Reddit, LinkedIn, and X exposes monit

  6. Prowly

    ✓ Fact-checked

    Target fit: B2B SaaS (Web SaaS · L2 · Workflow copilot)

    AI-enhanced public relations and media relations suite combining journalist discovery, media monitoring, press release drafting, and digital newsrooms.

    5-Seat Floor: Custom quote · Custom / enterprise pricing. Featured: Free plan · $0/yr. · Published tiers: Enterprise / Custom (Custom quote)

    Integrations: Outreach

    Choose Prowly over Featured if (Target ICP & Stack Fit): You operate as B2B SaaS requiring a Web SaaS deployment for PR, with verified ecosystem connectivity for Outreach.

    Verified Watchout: LLM citation latency: The algorithmic attribution mapping between media placements and generative engine outputs depends on per

  7. Buffer AI Assistant

    ✓ Fact-checked💰 Saves ~$828/yr vs Featured🔓 Monthly / No Lock-in

    Target fit: Creators / Solo (Web SaaS · L2 · Workflow copilot)

    Inline generative assistant within Buffer's multi-channel scheduling suite, transforming raw copy and long-form excerpts into network-formatted posts.

    5-Seat Floor: ~$10/mo · Free plan · $5–$10/mo. Featured: Free plan · $0/yr. · Published tiers: Free / Sandbox ($0) · Essentials ($5/mo) · Team ($10/mo) · Scale / Advanced ($60/mo)

    Integrations: LinkedIn, WordPress, Twilio Segment, Zapier, n8n

    Choose Buffer AI Assistant over Featured if (Target ICP & Stack Fit): You operate as Creators / Solo requiring a Web SaaS deployment for Social Media Scheduling, with verified ecosystem connectivity for LinkedIn, WordPress, Twilio Segment, Zapier.

    Verified Watchout: Rate Limiting and Network Policy Volatility: The system remains bound by third-party social API throughput caps and sudden schema deprecations, forcin

  8. CreatorIQ AI

    ✓ Fact-checked🧠 Moat 4.2/5

    Target fit: DTC / eCommerce, Enterprise Brands (Web SaaS · L3 · Conditional automation)

    Enterprise influencer marketing operating system combining algorithmic creator discovery, brand safety evaluation, and automated cross-channel campaign.

    5-Seat Floor: Custom quote · Custom / enterprise pricing. Featured: Free plan · $0/yr. · Published tiers: Enterprise / Custom (Custom quote)

    Choose CreatorIQ AI over Featured if (Target ICP & Stack Fit): You operate as DTC / eCommerce and Enterprise Brands requiring a Web SaaS deployment for Influencer Marketing.

    Verified Watchout: Social Graph API Deprecation: Third-party platform API schema revisions frequently restrict audience demographic granularity and histor

  9. Propel

    ✓ Fact-checked

    Target fit: Enterprise Brands (Web SaaS · L2 · Workflow copilot)

    Public relations CRM and media intelligence platform integrating directly with enterprise email clients to track journalist engagement and streamline PR.

    5-Seat Floor: Custom quote · Custom / enterprise pricing. Featured: Free plan · $0/yr. · Published tiers: Enterprise / Custom (Custom quote)

    Integrations: Salesforce, Outreach, Google Workspace, Gmail, Microsoft Outlook · Compliance: GDPR, CCPA

    Choose Propel over Featured if (Target ICP & Stack Fit): You operate as Enterprise Brands requiring a Web SaaS deployment for PR, with verified ecosystem connectivity for Salesforce, Outreach, Google Workspace, Gmail.

    Verified Watchout: Delivery Telemetry Decay: Pixel-based tracking and link redirection face increasing interference from enterprise mail security fire

  10. Ocoya

    ✓ Fact-checked🔓 Monthly / No Lock-in

    Target fit: DTC / eCommerce, Creators / Solo (Web SaaS · L3 · Conditional automation)

    AI-powered social media management platform uniting generative content creation, cross-platform post scheduling, and workflow automation in a centralized.

    5-Seat Floor: ~$79/mo · From $29/mo. Featured: Free plan · $0/yr. · Published tiers: Free ($29/mo) · Team ($79/mo) · Agency ($199/mo)

    Integrations: Slack, LinkedIn, WordPress, Twilio Segment, n8n · Compliance: GDPR

    Choose Ocoya over Featured if (Target ICP & Stack Fit): You operate as DTC / eCommerce and Creators / Solo requiring a Web SaaS deployment for Social Media Scheduling, with verified ecosystem connectivity for Slack, LinkedIn, WordPress, Twilio Segment.

    Verified Watchout: API Rate Limits and Token Volatility: External network API shifts frequently disrupt scheduled publishing queues, requiring manual credential r

Frequently asked questions: Featured alternatives

What are the best Featured alternatives and competitors in 2026?

The leading fact-checked Featured alternatives, direct competitors, and software tools similar to Featured in PR Intelligence & Media Relations include Muck Rack (Custom / enterprise pricing), Cision (Pricing not disclosed), Sprout Social AI ($199–$399/seat/mo), GRIN (From $200/mo), Honeyjar (From $175/mo). In total, MarTechRadar compares 10 programs like Featured (10 human fact-checked).

What is a cheaper or free alternative to Featured?

Buffer AI Assistant offer a free tier. For lower entry pricing than Featured (Free plan · $0/yr), Buffer AI Assistant (Free plan · $5–$10/mo), Ocoya (From $29/mo), Honeyjar (From $175/mo) publish lower starting tiers.

How does Featured pricing compare to similar tools and software?

Featured is listed at Free plan · $0/yr (free plan). Among alternatives with public USD entry pricing, Buffer AI Assistant starts at Free plan · $5–$10/mo and GRIN lists From $200/mo.

Why do teams switch from Featured to alternatives (including API, quota, or workflow limits)?

Operational considerations and platform boundaries include: Primary Operational Trade-Off: In practical PR and SEO execution, the primary trade-off is that placement decisions remain entirely at the editorial discretion of third-party journalists and publishers.

Which Featured alternatives offer verified CRM integrations or enterprise security compliance?

Verified CRM and data integrations among Featured alternatives include Muck Rack (Outreach, Slack, Gmail, Google Analytics 4 (GA4)); Cision (Outreach); Sprout Social AI (Salesforce, Slack, LinkedIn, Twilio Segment); GRIN (Salesforce, Outreach, Shopify, WooCommerce). Documented security and privacy attestations include Cision (GDPR); Propel (GDPR, CCPA); Ocoya (GDPR).

Fact-checked tools are listed first, starting with direct comparisons; prices are only compared when both come from the vendor's own pricing page. Last updated Oct 25, 2026.

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