Autumn vs Hexomatic
Autumn (Web SaaS) and Hexomatic (Web SaaS) both compete in Lead Enrichment & Waterfall Orchestration. On pricing, Autumn lists From $20/mo (no free plan disclosed), whereas Hexomatic lists From $40.83/mo (no free plan disclosed). Technically, Autumn is rated L3 · Conditional automation with a 3.6/5.0 (Proprietary moat) moat, while Hexomatic is rated L3 · Conditional automation with a 3.6/5.0 (Proprietary moat) moat. Corporate profile: Autumn (HQ San Francisco, CA) vs. Hexomatic (founded 2021, HQ Wilmington, DE). Fact-checked by Jagmeet Sine (Oct 16, 2026) for Autumn and Anna Xia (Oct 15, 2026) for Hexomatic. At a 5-seat team baseline, Autumn starts at ~$20/mo vs Hexomatic at ~$490/mo.
Autumn
Autonomous people and company intelligence research agents indexing 1B+ people and 100M+ companies for GTM teams.
5-Seat Floor: ~$20/mo (From $20/mo) · Autonomy: L3 · Conditional automation · Moat: 3.6/5.0 (Proprietary moat)
Target fit: B2B SaaS, Marketing & Growth Teams (Web SaaS)
Hexomatic
No-code web scraping and cloud workflow automation platform that extracts public web data and orchestrates automated lead enrichment pipelines.
5-Seat Floor: ~$490/mo (From $40.83/mo) · Autonomy: L3 · Conditional automation · Moat: 3.6/5.0 (Proprietary moat)
Target fit: B2B SaaS, Creators / Solo (Web SaaS)
How Autumn and Hexomatic differ
- Entry price: Autumn starts lower (From $20/mo) than Hexomatic (From $40.83/mo).
- Published tier ladder: Autumn documents 3 priced tiers (Scale $20/mo, Growth $75/mo, Scale $280/mo); Hexomatic documents 1 priced tier (Entry / Starter $490/mo).
- Headquarters: Autumn in San Francisco, CA, Hexomatic in Wilmington, DE.
- Funding stage: Autumn is Seed; Hexomatic is Bootstrapped.
- Company headcount: Autumn is 2-10 employees; Hexomatic is 11-50 employees.
- Audience: Autumn targets Marketing & Growth Teams; Hexomatic targets Creators / Solo.
- Ecosystem stack: Autumn connects with Slack, Webflow, Twilio Segment, Klaviyo; Hexomatic connects with Apollo.io, Twilio Segment.
Computed from the fields below. Only editor-verified ratings and vendor-sourced prices are compared.
When to choose Autumn vs Hexomatic (and when to walk away)
Choose Autumn if
- Target ICP & Stack Fit: You operate as B2B SaaS and Marketing & Growth Teams requiring a Web SaaS deployment for Sales Intelligence, with verified ecosystem connectivity for Slack, Webflow, Twilio Segment, Klaviyo.
- L3 Architecture & Defensibility: Autumn AI combines an index of over 1 billion people and 100 million companies with autonomous web-research agents that synthesize qualitative buying signals into structured CRM and outbound fields.
- Commercial Model Fit: Your procurement budget aligns with From $20/mo.
Walk away from Autumn if
- Walk away if your workflow requires uncapped enterprise volume on the From $20/mo entry plan without upgrading tiers.
- Walk away if your workflow cannot tolerate multi-hop web research latency: While cached person and company lookups return rapidly, deep multi-step web research agents require longer execution windows per row than static SQL lookups, creating a latency trade-off for synchronous real-time form routing.
- Walk away if prompt precision & credit consumption bottleneck is a deal-breaker for your team: Broad or ambiguously phrased research prompts trigger wider web crawls that consume monthly credit pools rapidly, requiring revenue ops teams to calibrate prompt specificity carefully.
Choose Hexomatic if
- Target ICP & Stack Fit: You operate as B2B SaaS and Creators / Solo requiring a Web SaaS deployment for Sales Intelligence, with verified ecosystem connectivity for Apollo.io, Twilio Segment.
- L3 Architecture & Defensibility: Library of over 100 turnkey automation recipes paired with integrated proxy rotation infrastructure and accessible visual scraping builders.
- Commercial Model Fit: Your procurement budget aligns with From $40.83/mo.
Walk away from Hexomatic if
- Walk away if your workflow requires uncapped enterprise volume on the From $40.83/mo entry plan without upgrading tiers.
- Walk away if your workflow cannot tolerate dom mutation sensitivity: Visual scraping recipes rely on fixed structural elements, which causes workflow failures whenever target target websites deploy major layout revisions or shift DOM hierarchies.
- Walk away if anti-bot escalation is a deal-breaker for your team: Advanced bot mitigation mechanisms, such as aggressive Cloudflare challenges or CAPTCHAs, exhaust automation execution limits and require premium credit consumption for residential proxies.
Side-by-side facts
| Field | Autumn | Hexomatic |
|---|---|---|
| Subtrack | Lead Enrichment & Waterfall Orchestration | Lead Enrichment & Waterfall Orchestration |
| Pricing | From $20/mo | From $40.83/mo |
| Pricing model | Subscription | Subscription |
| Published pricing tiers | Scale ($20/mo) · Growth ($75/mo) · Scale ($280/mo) | Entry / Starter ($490/mo) |
| Free access | No free plan disclosed | No free plan disclosed |
| Enterprise plan | Not recorded | Not recorded |
| AI autonomy level | L3 · Conditional automation | L3 · Conditional automation |
| Moat tier & score | 3.6 / 5.0 · Proprietary moat | 3.6 / 5.0 · Proprietary moat |
| Delivery | Web SaaS | Web SaaS |
| Audience | B2B SaaS, Marketing & Growth Teams | B2B SaaS, Creators / Solo |
| Ecosystem integrations | Slack, Webflow, Twilio Segment, Klaviyo | Apollo.io, Twilio Segment |
| Funding & backing | Seed | Bootstrapped |
| Company size | 2-10 employees | 11-50 employees |
| Founded | 2025 | 2021 |
| Headquarters | San Francisco, CA | Wilmington, DE |
| Fact-checked | Jagmeet Sine, Oct 16, 2026 | Anna Xia, Oct 15, 2026 |
| Governance & docs | API & Docs ↗ · Terms ↗ · Privacy ↗ | Terms ↗ · Privacy ↗ |
Autumn vs Hexomatic: TCO & constraint stress test
Test how both tools behave under your team size, monthly budget ceiling, CRM ecosystem, and governance guardrails.
Autumn
Low Procurement Risk · Strong Fit- Published Self-Serve Entry Floor: Autumn publishes a transparent entry point (From $20/mo) for initial validation before committing.
- Tier Fit for 5-Seat Scale: Growth ($75/mo): 8,000 credits/mo
- Primary Operational Bottleneck: Prompt Precision & Credit Consumption Bottleneck: Broad or ambiguously phrased research prompts trigger wider web crawls that consume monthly credit pools rapidly, requiring revenue ops teams to calibrate prompt specificity carefully.
Walk-Away Rule: Walk away if your workflow requires uncapped enterprise volume on the From $20/mo entry plan without upgrading tiers.
Negotiation Lever: Validate exact quota thresholds (seats, credits, or API calls) included in Autumn's From $20/mo tier before converting from monthly to annual billing.
Hexomatic
Low Procurement Risk · Strong Fit- Published Self-Serve Entry Floor: Hexomatic publishes a transparent entry point (From $40.83/mo) for initial validation before committing.
- Primary Operational Bottleneck: Anti-Bot Escalation: Advanced bot mitigation mechanisms, such as aggressive Cloudflare challenges or CAPTCHAs, exhaust automation execution limits and require premium credit consumption for residential proxies.
Walk-Away Rule: Walk away if your workflow requires uncapped enterprise volume on the From $40.83/mo entry plan without upgrading tiers.
Negotiation Lever: Validate exact quota thresholds (seats, credits, or API calls) included in Hexomatic's From $40.83/mo tier before converting from monthly to annual billing.
Limitations
Autumn
Operational limitations and technical trade-offs include: Multi-Hop Web Research Latency: While cached person and company lookups return rapidly, deep multi-step web research agents require longer execution windows per row than static SQL lookups, creating a latency trade-off for synchronous real-time form routing.Full limitations in the Autumn review
Hexomatic
Operational considerations and platform boundaries include: DOM Mutation Sensitivity: Visual scraping recipes rely on fixed structural elements, which causes workflow failures whenever target target websites deploy major layout revisions or shift DOM hierarchies.Full limitations in the Hexomatic review
Pricing notes & tier schedules
Autumn: From $20/mo
Autumn AI publishes transparent, credit-based subscription tiers on its official pricing page (`autumn.ai/pricing`).
- Scale ($20/mo, 1–2 seats): Verified $20/mo tier from vendor pricing schedule.
- Growth ($75/mo, 5 seats): 8,000 credits/mo
- Scale ($280/mo, 15 seats): 32,000 credits/mo
- Credit & Usage Burn Multiplier: Automated workflows consume metered credits/usage quotas; multi-step enrichment, voice minutes, or high-frequency agent runs can trigger mid-cycle top-up packs.
- Enterprise Governance & Add-On Gating: Advanced capabilities such as Single Sign-On (SSO), custom role permissions, or specialized analytics modules are gated behind upper tiers or paid add-ons.
Hexomatic: From $40.83/mo
The commercial structure operates on a tiered subscription framework tied to automation credit quotas and pipeline concurrency. Entry pricing starts at $40.83 billed as $490 annually for the Silver tier, which provides 4,500 monthly automation credits and 10 simultaneous workflows.
- Entry / Starter ($490/mo, 1–2 seats): billed upon purchase
- Credit & Usage Burn Multiplier: Automated workflows consume metered credits/usage quotas; multi-step enrichment, voice minutes, or high-frequency agent runs can trigger mid-cycle top-up packs.
- Enterprise Governance & Add-On Gating: Advanced capabilities such as Single Sign-On (SSO), custom role permissions, or specialized analytics modules are gated behind upper tiers or paid add-ons.
Frequently asked questions: Autumn vs Hexomatic
How does Autumn pricing compare to Hexomatic in 2026?
Autumn is listed at From $20/mo (subscription, no free plan disclosed), whereas Hexomatic is listed at From $40.83/mo (subscription, no free plan disclosed).
How do Autumn and Hexomatic compare on AI autonomy and moat depth?
On the MarTechRadar L1–L5 scale, Autumn is rated L3 · Conditional automation with a Proprietary moat moat (3.6/5.0), while Hexomatic is rated L3 · Conditional automation with a Proprietary moat moat (3.6/5.0).
Which teams are Autumn and Hexomatic built for?
Autumn is a Web SaaS product in Lead Enrichment & Waterfall Orchestration designed for B2B SaaS, Marketing & Growth Teams. Hexomatic is a Web SaaS product in Lead Enrichment & Waterfall Orchestration designed for B2B SaaS, Creators / Solo.
What are the main limitations of Autumn vs Hexomatic?
For Autumn: Operational limitations and technical trade-offs include: Multi-Hop Web Research Latency: While cached person and company lookups return rapidly, deep multi-step web research agents require longer execution windows per row than static SQL lookups, creating a latency trade-off for synchronous real-time form routing. For Hexomatic: Operational considerations and platform boundaries include: DOM Mutation Sensitivity: Visual scraping recipes rely on fixed structural elements, which causes workflow failures whenever target target websites deploy major layout revisions or shift DOM hierarchies.
What are the hidden TCO drivers and contract negotiation levers for Autumn vs Hexomatic?
For Autumn: Credit & Usage Burn Multiplier (Automated workflows consume metered credits/usage quotas; multi-step enrichment, voice minutes, or high-frequency agent runs can trigger mid-cycle top-up packs.) Negotiation lever: Validate exact quota thresholds (seats, credits, or API calls) included in Autumn's From $20/mo tier before converting from monthly to annual billing. For Hexomatic: Credit & Usage Burn Multiplier (Automated workflows consume metered credits/usage quotas; multi-step enrichment, voice minutes, or high-frequency agent runs can trigger mid-cycle top-up packs.) Negotiation lever: Validate exact quota thresholds (seats, credits, or API calls) included in Hexomatic's From $40.83/mo tier before converting from monthly to annual billing.
Excerpts are quoted verbatim from each fact-checked review. Last updated Oct 16, 2026.