Qwairy vs RankPrompt

Reviewed by MarTechRadar Research Desk. Pricing & entity snapshots verified Oct 27, 2026.

Qwairy (Cloud SaaS Platform) and RankPrompt (Web SaaS) both compete in GEO Brand Tracking & LLM Rank Tracking. On pricing, Qwairy lists $74–$5,190/mo · Enterprise plan (no free plan disclosed), whereas RankPrompt lists Free plan · $39–$1,430/mo (free plan). Technically, Qwairy is rated L2 · Workflow copilot with a 2.2/5.0 (Workflow-embedded) moat, while RankPrompt is rated L2 · Workflow copilot with a 2.2/5.0 (Workflow-embedded) moat. Corporate profile: Qwairy (founded 2024, HQ Paris, Ile-de-France, France) vs. RankPrompt (founded 2025, HQ Coral Gables, Florida, United States). Verified by the MarTechRadar Research Desk (Oct 26, 2026 for Qwairy; Oct 27, 2026 for RankPrompt). At a 5-seat team baseline, Qwairy starts at ~$89/mo (base) vs RankPrompt at ~$39/mo (base).

Qwairy

Generative Engine Optimization (GEO) platform monitoring and improving brand visibility, citations, and sentiment across 18+ AI search engines.

5-User Team Cost: ~$89/mo (base) ($74–$5,190/mo · Enterprise plan) · Autonomy: L2 · Workflow copilot · Moat: 2.2/5.0 (Workflow-embedded)

Target fit: B2B Marketing, Growth & Revenue Teams (Cloud SaaS Platform)

Read the Qwairy review →

RankPrompt

Answer Engine Optimization (AEO) platform tracking and improving brand visibility across ChatGPT, Perplexity, Google AI Mode, Claude, Gemini, and Grok.

5-User Team Cost: ~$39/mo (base) (Free plan · $39–$1,430/mo) · Autonomy: L2 · Workflow copilot · Moat: 2.2/5.0 (Workflow-embedded)

Target fit: B2B Marketers, Revenue Operations, Growth Teams (Web SaaS)

Read the RankPrompt review →

How Qwairy and RankPrompt differ

  • Pricing model: Qwairy is subscription, RankPrompt is freemium.
  • Entry price: RankPrompt starts lower (Free plan · $39–$1,430/mo) than Qwairy ($74–$5,190/mo · Enterprise plan).
  • RankPrompt has a free plan; none is recorded for Qwairy.
  • Published tier ladder: Qwairy documents 3 priced tiers (Starter $89/mo, Growth $229/mo, Business $519/mo); RankPrompt documents 4 priced tiers (Free / Sandbox $0, Starter $39/mo, Pro $71/mo).
  • Delivery: Qwairy is a Cloud SaaS Platform product; RankPrompt is a Web SaaS product.
  • Qwairy was founded earlier (2024) than RankPrompt (2025).
  • Headquarters: Qwairy in Paris, Ile-de-France, France, RankPrompt in Coral Gables, Florida, United States.
  • Funding stage: Qwairy is Seed; RankPrompt is Bootstrapped.
  • Audience: Qwairy targets B2B Marketing, Growth & Revenue Teams; RankPrompt targets B2B Marketers, Revenue Operations, Growth Teams.
  • Ecosystem stack: Qwairy connects with Looker, Model Context Protocol (MCP); RankPrompt connects with Outreach, Gmail, WordPress.

Computed from the fields below. Only editor-verified ratings and vendor-sourced prices are compared.

When to choose Qwairy vs RankPrompt (and when to walk away)

Choose Qwairy if

  • Target ICP & Stack Fit: You operate as B2B Marketing and Growth & Revenue Teams requiring a Cloud SaaS Platform deployment for GEO, with verified ecosystem connectivity for Looker, Model Context Protocol (MCP).
  • L2 Architecture & Defensibility: Qwairy establishes a differentiated European and global GEO moat by combining UI-plus-API tracking across 18 AI engines (including ChatGPT, Google AI Overviews, Perplexity, Claude, and Asian LLMs), MCP server access, Crawler Analytics, and a 4.7-star G2 rating across 51 reviews.
  • Commercial Model Fit: Your procurement budget aligns with $74–$5,190/mo · Enterprise plan.

Walk away from Qwairy if

  • Walk away if your workflow requires uncapped enterprise volume on the $74–$5,190/mo · Enterprise plan entry plan without upgrading tiers.
  • Walk away if your workflow cannot tolerate primary operational trade-off: In practical enterprise deployments, the primary trade-off is that while UI-level tracking for core engines is included across all plans, programmatic API model tracking (such as Mistral, Qwen, Kimi, GLM, and MiniMax APIs), white-label custom domains, and SSO are reserved for Enterprise contracts, and AI Crawler Analytics plus Looker Studio require the Business tier ($519/month).
  • Walk away if functional scope boundary is a deal-breaker for your team: Qwairy is not built for traditional backlink PBN buying, paid PPC bid automation, or outbound B2B cold calling.

Choose RankPrompt if

  • Target ICP & Stack Fit: You operate as B2B Marketers, Revenue Operations and Growth Teams requiring a Web SaaS deployment for GEO, with verified ecosystem connectivity for Outreach, Gmail, WordPress.
  • L2 Architecture & Defensibility: RankPrompt builds a strong SMB and agency AEO moat by tracking all 6 major AI answer engines on every plan, serving 10,000+ customers with a 5.0-star G2 rating (33 reviews), and uniting AI visibility tracking with WordPress publishing and Gmail citation outreach.
  • Commercial Model Fit: Your procurement budget aligns with Free plan · $39–$1,430/mo and want a self-serve free tier for zero-cost initial validation.

Walk away from RankPrompt if

  • Walk away if your workflow requires uncapped enterprise volume on the Free plan · $39–$1,430/mo entry plan without upgrading tiers.
  • Walk away if your workflow cannot tolerate primary operational trade-off: In practical enterprise deployments, the primary trade-off is that the $39/month Starter plan is limited to a single owner seat and 150 monthly credits without Gmail citation outreach, requiring teams that want multi-step outreach campaigns and two or more team seats to select the $71/month Pro or $119/month Agency tier.
  • Walk away if functional scope boundary is a deal-breaker for your team: RankPrompt is not built for paid Google Shopping bid management, B2C SMS coupon blasting, or video avatar lip-syncing.

Side-by-side facts

FieldQwairyRankPrompt
SubtrackGEO Brand Tracking & LLM Rank TrackingGEO Brand Tracking & LLM Rank Tracking
Pricing$74–$5,190/mo · Enterprise planFree plan · $39–$1,430/mo
Pricing modelSubscriptionFreemium
Published pricing tiersStarter ($89/mo) · Growth ($229/mo) · Business ($519/mo) · Enterprise / Custom (Custom quote)Free / Sandbox ($0) · Starter ($39/mo) · Pro ($71/mo) · Agency ($119/mo)
Free accessNo free plan disclosedFree plan
Enterprise planYesNot recorded
AI autonomy levelL2 · Workflow copilotL2 · Workflow copilot
Moat tier & score2.2 / 5.0 · Workflow-embedded2.2 / 5.0 · Workflow-embedded
DeliveryCloud SaaS PlatformWeb SaaS
AudienceB2B Marketing, Growth & Revenue TeamsB2B Marketers, Revenue Operations, Growth Teams
Ecosystem integrationsLooker, Model Context Protocol (MCP)Outreach, Gmail, WordPress
Funding & backingSeedBootstrapped
Founders—Ethan Kramer, K. Cole Feigl, Nazareno Castro Bay, Trevor Anderson
Company size2-10 employees2-10 employees
Founded20242025
HeadquartersParis, Ile-de-France, FranceCoral Gables, Florida, United States
Fact-checkedMarTechRadar Research Desk, Oct 26, 2026MarTechRadar Research Desk, Oct 27, 2026
AI Head-to-Head Procurement Simulator · Evidence-Locked Dossier

Qwairy vs RankPrompt: TCO & constraint stress test

Test how both tools behave under your team size, monthly budget ceiling, CRM ecosystem, and governance guardrails.

1. Team / Seat Scale
2. Monthly Budget Ceiling
3. Primary Stack
4. Guardrail
At 5 seats and a $800/mo ceiling, both Qwairy and RankPrompt land in the same risk band (Low Procurement Risk · Strong Fit). Seat-adjusted floor: RankPrompt starts lower (~$71/mo) than Qwairy (~$229/mo).

Qwairy

Low Procurement Risk · Strong Fit
Estimated Floor (5 Seats · Growth)$229 / mo ($2,748 / yr on Growth)Stepped to Growth ($229/mo) for 5-seat team capacity (entry tier starts at $89/mo).Fits within $800/mo cap (29% of ceiling at base floor)
  • Published Self-Serve Entry Floor: Qwairy publishes a transparent entry point ($74–$5,190/mo · Enterprise plan) for initial validation before committing.
  • Tier Fit for 5-Seat Scale: Growth ($229/mo): Verified $229/mo Growth tier from vendor pricing schedule.
  • Primary Operational Bottleneck: Primary Operational Trade-Off: In practical enterprise deployments, the primary trade-off is that while UI-level tracking for core engines is included across all plans, programmatic API model tracking (such as Mistral, Qwen, Kimi, GLM, and MiniMax APIs), white-label custom domains, and SSO are reserved for Enterprise contracts, and AI Crawler Analytics plus Looker Studio require the Business tier ($519/month).

Walk-Away Rule: Walk away if your workflow requires uncapped enterprise volume on the $74–$5,190/mo · Enterprise plan entry plan without upgrading tiers.

Negotiation Lever: Validate exact quota thresholds (seats, credits, or API calls) included in Qwairy's $74–$5,190/mo · Enterprise plan tier before converting from monthly to annual billing.

RankPrompt

Low Procurement Risk · Strong Fit
Estimated Floor (5 Seats · Pro)$71 / mo ($852 / yr on Pro)Stepped to Pro ($71/mo) for 5-seat team capacity (entry tier starts at $39/mo).Fits within $800/mo cap (9% of ceiling at base floor)
  • Published Self-Serve Entry Floor: RankPrompt publishes a transparent entry point (Free plan · $39–$1,430/mo) with a free tier for initial validation before committing.
  • Tier Fit for 5-Seat Scale: Pro ($71/mo): Verified $71/mo Pro tier from vendor pricing schedule.
  • Primary Operational Bottleneck: Primary Operational Trade-Off: In practical enterprise deployments, the primary trade-off is that the $39/month Starter plan is limited to a single owner seat and 150 monthly credits without Gmail citation outreach, requiring teams that want multi-step outreach campaigns and two or more team seats to select the $71/month Pro or $119/month Agency tier.

Walk-Away Rule: Walk away if your workflow requires uncapped enterprise volume on the Free plan · $39–$1,430/mo entry plan without upgrading tiers.

Negotiation Lever: Validate exact quota thresholds (seats, credits, or API calls) included in RankPrompt's Free plan · $39–$1,430/mo tier before converting from monthly to annual billing.

Interactive Head-to-Head Scenario Red-Teamer · Fact-Gate Verified

Limitations

Qwairy

Operational considerations and platform boundaries include: Primary Operational Trade-Off: In practical enterprise deployments, the primary trade-off is that while UI-level tracking for core engines is included across all plans, programmatic API model tracking (such as Mistral, Qwen, Kimi, GLM, and MiniMax APIs), white-label custom domains, and SSO are reserved for Enterprise contracts, and AI Crawler Analytics plus Looker Studio require the Business tier ($519/month).
Full limitations in the Qwairy review

RankPrompt

Operational considerations and platform boundaries include: Primary Operational Trade-Off: In practical enterprise deployments, the primary trade-off is that the $39/month Starter plan is limited to a single owner seat and 150 monthly credits without Gmail citation outreach, requiring teams that want multi-step outreach campaigns and two or more team seats to select the $71/month Pro or $119/month Agency tier.
Full limitations in the RankPrompt review

Official vendor architectural differentiators & migration proof

To help buyers evaluate real-world switching costs, verified founders, solutions architects, and PMMs at both Qwairy and RankPrompt can submit up to 3 evidence-backed architectural differentiators or verified customer migration case studies.

Why teams choose Qwairy over RankPrompt

Work at Qwairy? Verify your official domain email to publish 3 technical differentiators, migration benchmarks, or a head-to-head buyer sandbox offer on this comparison page:

+ Submit Qwairy Official Differentiators & Case Study →

Why teams choose RankPrompt over Qwairy

Work at RankPrompt? Verify your official domain email to publish 3 technical differentiators, migration benchmarks, or a head-to-head buyer sandbox offer on this comparison page:

+ Submit RankPrompt Official Differentiators & Case Study →

Pricing notes & tier schedules

Qwairy: $74–$5,190/mo · Enterprise plan

Starter at $89/mo ($74/mo billed $890 annually), Growth at $229/mo ($190/mo billed $2,290 annually), Business at $519/mo ($432/mo billed $5,190 annually), Custom Enterprise.
Verified tier schedule:
  • Starter ($89/mo, 1–2 seats): Verified $89/mo Starter tier from vendor pricing schedule.
  • Growth ($229/mo, 5 seats): Verified $229/mo Growth tier from vendor pricing schedule.
  • Business ($519/mo, 15 seats): Verified $519/mo Business tier from vendor pricing schedule.
  • Enterprise / Custom (Custom quote, 15–50+ seats (Enterprise SLA)): Sales-negotiated annual contract for custom volume, SSO/RBAC governance, and dedicated SLA.
Hidden TCO drivers to audit:
  • Annual Billing Headline vs. Monthly Premium: Headline entry rates reflect annual billing commitments; month-to-month flexibility carries a higher effective monthly rate or requires annual prepayment.
  • Credit & Usage Burn Multiplier: Workflows on Qwairy consume metered credits or usage quotas; voice/media minutes, multi-step synthesis, or high-frequency runs can exhaust base allocations and trigger mid-cycle top-up packs.
Pricing details in the Qwairy review

Qwairy pricing page

RankPrompt: Free plan · $39–$1,430/mo

Starter at $39/month ($470/yr, 150 credits/mo, 10 brands), Pro at $71/month ($855/yr, 500 credits/mo, 100 brands, 2 seats & Gmail outreach), and Agency at $119/month ($1,430/yr); free first report included.
Verified tier schedule:
  • Free / Sandbox ($0, 1–2 seats (Evaluation)): Entry free tier with capped usage or feature quotas for initial workflow testing.
  • Starter ($39/mo, 1–2 seats): Verified $39/mo Starter tier from vendor pricing schedule.
  • Pro ($71/mo, 5 seats): Verified $71/mo Pro tier from vendor pricing schedule.
  • Agency ($119/mo, 15 seats): Verified $119/mo Agency tier from vendor pricing schedule.
Hidden TCO drivers to audit:
  • Annual Billing Headline vs. Monthly Premium: Headline entry rates reflect annual billing commitments; month-to-month flexibility carries a higher effective monthly rate or requires annual prepayment.
  • Credit & Usage Burn Multiplier: Workflows on RankPrompt consume metered credits or usage quotas; voice/media minutes, multi-step synthesis, or high-frequency runs can exhaust base allocations and trigger mid-cycle top-up packs.
Pricing details in the RankPrompt review

RankPrompt pricing page

Frequently asked questions: Qwairy vs RankPrompt

How does Qwairy pricing compare to RankPrompt in 2026?

Qwairy is listed at $74–$5,190/mo · Enterprise plan (subscription, no free plan disclosed), whereas RankPrompt is listed at Free plan · $39–$1,430/mo (freemium, free plan).

How do Qwairy and RankPrompt compare on AI autonomy and moat depth?

On the MarTechRadar L1–L5 scale, Qwairy is rated L2 · Workflow copilot with a Workflow-embedded moat (2.2/5.0), while RankPrompt is rated L2 · Workflow copilot with a Workflow-embedded moat (2.2/5.0).

Which teams are Qwairy and RankPrompt built for?

Qwairy is a Cloud SaaS Platform product in GEO Brand Tracking & LLM Rank Tracking designed for B2B Marketing, Growth & Revenue Teams. RankPrompt is a Web SaaS product in GEO Brand Tracking & LLM Rank Tracking designed for B2B Marketers, Revenue Operations, Growth Teams.

What are the main limitations of Qwairy vs RankPrompt?

For Qwairy: Operational considerations and platform boundaries include: Primary Operational Trade-Off: In practical enterprise deployments, the primary trade-off is that while UI-level tracking for core engines is included across all plans, programmatic API model tracking (such as Mistral, Qwen, Kimi, GLM, and MiniMax APIs), white-label custom domains, and SSO are reserved for Enterprise contracts, and AI Crawler Analytics plus Looker Studio require the Business tier ($519/month). For RankPrompt: Operational considerations and platform boundaries include: Primary Operational Trade-Off: In practical enterprise deployments, the primary trade-off is that the $39/month Starter plan is limited to a single owner seat and 150 monthly credits without Gmail citation outreach, requiring teams that want multi-step outreach campaigns and two or more team seats to select the $71/month Pro or $119/month Agency tier.

What are the hidden TCO drivers and contract negotiation levers for Qwairy vs RankPrompt?

For Qwairy: Annual Billing Headline vs. Monthly Premium (Headline entry rates reflect annual billing commitments; month-to-month flexibility carries a higher effective monthly rate or requires annual prepayment.) Negotiation lever: Validate exact quota thresholds (seats, credits, or API calls) included in Qwairy's $74–$5,190/mo · Enterprise plan tier before converting from monthly to annual billing. For RankPrompt: Annual Billing Headline vs. Monthly Premium (Headline entry rates reflect annual billing commitments; month-to-month flexibility carries a higher effective monthly rate or requires annual prepayment.) Negotiation lever: Validate exact quota thresholds (seats, credits, or API calls) included in RankPrompt's Free plan · $39–$1,430/mo tier before converting from monthly to annual billing.

Excerpts are quoted verbatim from each fact-checked review. Last updated Oct 27, 2026.